Waterloo Hotel-Motel
Tax Grants

Experience Waterloo offers grant monies for events and projects that will have a positive impact on the tourism industry in Waterloo, both in the short and long-term. Grants are available to organizations whose events are held in Waterloo, regardless of where the organization itself is based.

Applications can be used for
three kinds of proposals or projects:

Visitor Events (draw greater than 50% of attendance from outside Black Hawk County)

Community Events (draw less than 50% of attendance from outside Black Hawk County)

Capital Projects

The grants have been established to:

Drive overnight stays in Waterloo

Support active partners who serve and drive visitors to Waterloo

Support organizations and activities that have a positive impact on Waterloo

Provide seed money for new or innovative ideas/projects

Provide assistance in marketing outside of Black Hawk County

Grant funds may support:

Marketing and advertising

Capital improvements

Honorariums and entertainment

Prize funds

Basic facility rental costs

Event-related safety and security


Other similar projects that help promote visitation to Waterloo

Questions about the grant application process may be directed to Tavis Hall.