Test Page

The organization must be legally organized as:

o An Iowa organization, incorporated under the Iowa Nonprofit Corporation Act, holding a federal 501(c)(3) tax-exempt status OR an arts or cultural department or division of a municipal government that is incorporated in Iowa under the Iowa Nonprofit Corporation Act.

• The organization must be a cultural tourism attraction or organization.
• The organization must be located in Waterloo, Iowa.
• The organization must own, operate, rent or lease a facility or office space that has a published street address and has regularly schedule hours of operation in which to interact with the general public.
• The organization must have their financial statements audited or reviewed annually by a third party CPA, and the most recent year’s report will be provided to Experience Waterloo upon request.
• The organization’s facilities, programs or services must be available to visitors at least 1,040 hours per year. While an organization’s major program(s) or service(s) may occur primarily during a specific time of year, other services and programming should occur and benefit visitors throughout the remainder of the year.
• The organization must have at least one, full-time paid professional employee who is employed year-round and is responsible for managing the organization.
• The organization must meet all of the above eligibility requirements for three consecutive years.

1. Please provide information showing out-of-county visitors to your attraction month-by-month from the most recently completed fiscal year. Please outline specifically your measurement tool for tracking attendance. [limit of 1,000 characters]

2. Please provide information about any special events, especially those that are non-ticketed events, and describe how visitors were counted/surveyed.

[limit of 500 characters]

3. How does your organization currently market to those outside of Black Hawk County?

[limit of 500 characters]

4. Please provide a brief explanation of how you would use funds received through the Experience Waterloo Partner Funding Program. Funded Partners will be required to provide a specific plan for use of granted funds prior to the beginning of the fiscal year. This explanation may be more general and helps the Experience Waterloo Board and City Council get an idea of some of theideas that may be implemented.

a. Please share what ideas might be new or innovative, different than what the organization has done previously.

[limit of 250 characters]

b. What is the mechanism for measuring success of the project(s)?

[limit of 250 characters]

5. Please provide a detailed financial picture of your most recently completed fiscal year, including all actual revenue and expenditures.

a. Please outline how funds received through this program would affect the organization's annual budget, understanding that these funds are to be used solely for marketing and cannot be matched with staff dollars.

[limit of 250 characters]